3 Web Design Difference-makers You Can’t Overlook

A lot of business owners don’t realize that it truly can be the little things that make all the difference when it comes to establishing a strong and profitable website design and presence. Items like layouts, logos, and headlines are important, but many of our clients tend to overlook a few special touches that can help them gain an edge over their competitors.

Here are three web design difference-makers to consider to make the most of your business website and web value…

#1 Custom Images

Stock images are like fast food. They’re for quick, easy, and affordable web marketing appetites, but ultimately lacking the same depth and flavor you would get from something homemade. Because you don’t want your website to look like a competitor’s, you should use unique images of your team, your facility, and products whenever possible.

#2 Premium Hosting

Many business owners think of web hosting as an “add-on.” They don’t really know how hosting will benefit their website or company. The fact of the matter is that your web hosting package can speed your website up, make it safer, and improve your search engine positioning. Best of all, you can get these benefits for a few extra dollars a day!

#3 On-site Social Feeds

Social media is everywhere, and may eventually eclipse search as a marketing tool. The more you can get customers and prospects to engage with you on Facebook, Twitter, and YouTube (not to mention other social portals), the more likely they are to keep doing business with you. Engaging with your customers on several platforms becomes an interactive, and effective tool that is sure to benefit your company.