Why You Are Failing to Sell on Social Media

You don’t need a detailed study or survey to tell you that social media marketing is more popular than ever. However, we think that term can be somewhat misleading. While most business owners are using social media, it’s fair to say that the majority of them aren’t really getting much in the way of results. […]

Why Google Hates Slow Websites… and What You Can Do to Speed Yours Up

How Fast is Your Website? Many of the business owners we meet with have no idea how to answer that question. In truth, many of them haven’t even thought of website speed and performance in the past. That’s quickly changing, though, because Google has identified page loading times as a major search signal. In other […]

4 Good Places to Start Your Online Marketing Reboot

Is your online marketing campaign in need of a reboot? Are you so far behind on search, social, and online that it seems like the best or easiest option is to simply start over? We can understand. A lot of new clients come to us feeling as if they are behind the ball with their […]

3 Ways to Instantly Improve Your Social Media Marketing

While it’s fun to go deep with online marketing tactics and trends, it can be useful to look at ways to rack up some quick wins from time to time. And so, in today’s short post we want to give you three quick tips you can use to get more from social media in your […]

The 5 Online Marketing Habits That Will Make 2022 Your Best Year Ever

Whether your business is flying high or your bottom line could stand to see some improvements, this is the perfect time to aim higher for the coming 12 months. After all, there’s nothing like a fresh calendar to get your motivation and creativity moving. With that in mind, today we want to share five proven […]

Is It Ever Better to Start Over with SEO?

As a rule of thumb, business owners turn to us for search engine optimization (SEO) for one of two reasons: either because they have a brand-new company they want to promote, or because they haven’t gotten the results they were looking for in the past. In other words, they are either starting over or building […]

12 Hidden Obstacles to Online Lead Generation

If you’re like most of the business owners who initially turn to us for help, you’re dealing with two obstacles. The first is that your website isn’t actually creating any sales opportunities for you. And the second is that you don’t have any idea why that might be. This issue is far more common than […]

Can You Find the Most Valuable Links on Your Website?

We all know you need to have links to make your business website work the way it’s supposed to. But marketers often debate which links matter most, along with how they should be used. Do you know which links in your business website are the most valuable? Let’s take a look at the biggest categories… […]

Why Google Might Be Ignoring Your WordPress Website

It is often taken as a given that WordPress websites are going to be search engine-friendly. And to be fair, that’s usually the case. A lot of WordPress sites rank well in Google because the CMS is easy for search engine spiders to crawl and encourages content creation in a straightforward way. However, that’s not […]

4 Ways to Get More from Your Marketing Budget

There will be a lot of enduring business lessons from 2020, but in the long run, one of the strongest takeaways will probably also be the simplest: be careful how you spend your money. You could take our industry as an example. It’s relatively easy to get good online marketing results when the economy is […]