Making the Most of Your Local Business Profiles

Online business profiles—particularly on Google and Yelp—can have a profound impact on your ability to pull in customers from your geographic area. That’s because buyers tend to look on the web first when they need to find a new company or vendor, especially if they’re using their phone while on the go.

However, while understanding the importance of local business profiles is a good first step, that’s not enough to actually make the most of them. If you want to see a consistent flow of customers going from your business descriptions on the internet into your company’s accounts, here are a few things you have to do…

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