Three Lies and a Truth About Links

In the wake of some of the recent changes we’ve seen in the internet marketing world—and especially Google’s Penguin and Panda algorithm updates—we have noticed that a lot of business owners seem confused about the best way to think about links. We often hear questions like: Should I still be trying to get links to […]

3 Ways to Make Content Marketing Less of a Chore

Although there are business people who enjoy writing, the vast majority of marketers consider content marketing to be a necessary evil. It’s a chore, not unlike washing dishes, folding laundry, or doing taxes. There probably isn’t anything we can put in this article that will make you suddenly began to love the process of putting […]