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Should You Ditch
Social Media Marketing in 2024?

social media marketing

No matter where you look online, the business headlines are telling a sad story: the social media boom is over. But is it? And either way, what does it mean for your online marketing plan going forward? Let’s break this question down into a few different pieces… Is Social Media Really Dying? It doesn’t seem […]

The One Thing That Makes
Google Love Your Pages

google website

Want Google to love your website and send lots of potential customers your way every week? Then the answer isn’t to optimize every pixel on your site and upgrade to the fastest hosting package known to man (although these sorts of things will help). Instead, the real secret is to give the search spiders the […]

The Truth About Small Business SEO

small business SEO

Every business owner wants to see their website sitting firmly at the top of Google’s search rankings. You don’t have to be an internet marketing expert to understand why. Achieving that goal could send you hundreds or thousands of new web visits every week – potentially doubling or tripling things like leads, online sales, or […]

Social Media Marketing “Tricks”
That Never Work

social media marketing tricks

“Social media marketing just doesn’t work.” We hear different versions of this statement every month. To be sure, the business owners and marketing executives who meet with us know that someone is doing well on Facebook and LinkedIn. What they are saying is that they can’t imagine themselves having similar success. Often, a bit of […]

Are You Doing Social Media Marketing Backwards?

social media marketing - someone scrolling on their phone and viewing likes

Traditional social media marketing campaigns tend to follow a similar outline. They start with setting up accounts and posting content. Then, as your messaging get stronger and your audience grows, more and more potential buyers are exposed to your business. By sprinkling in occasional offers, events, and discount codes, you pull them into your business […]

7 Ways to Generate Website Leads and Sales for Your Business

sales team huddling together

We are facing an uncertain economy paired with unprecedented competition online and off. It’s no wonder, then, that so many business owners are looking for ways to generate website leads and boost sales without spending a fortune on new marketing campaigns. Having been in the web design and programming industry for many years, we would […]

5 Types of Marketing Content That Help Your Business Grow

5 types of marketing content

When it comes to producing online marketing content, business owners tend to run into one of two problems. Either they don’t know what kind of article or video to create in the first place or they always create the same types of posts again and again. Neither of these tendencies is helpful. You need plenty […]

Build a High ROI Website; Seven Tips

high roi website graphic; woman happy looking at web results

There are a lot of reasons to meet with a business web design team. You might feel as if your online presence needs a new look, for example, or that you should be attracting more revenue from search engines and social media profiles. Once you get past those surface-level concerns, however, entrepreneurs and executives seek […]

What Does a Great Careers Page Look Like?

happy man shaking hands and discussing careers with team

It’s probably fair to say that most of our web design clients treat their careers pages as an afterthought. They want to have a place to post current or future job openings, to be sure, but they don’t really spend a lot of time writing them. Neither do they think too much about the design […]

Why You Are Failing to Sell on Social Media

like, share, sell on social media

You don’t need a detailed study or survey to tell you that social media marketing is more popular than ever. However, we think that term can be somewhat misleading. While most business owners are using social media, it’s fair to say that the majority of them aren’t really getting much in the way of results. […]