Why Google Might Be Ignoring Your WordPress Website

It is often taken as a given that WordPress websites are going to be search engine-friendly. And to be fair, that’s usually the case. A lot of WordPress sites rank well in Google because the CMS is easy for search engine spiders to crawl and encourages content creation in a straightforward way. However, that’s not […]

5 Low-Cost Ways to Start Planning for a Healthier Economy in 2021

Ecommerce retailers are hard at work trying to make the most of what is certain to be a busy and unique holiday shopping season. But what if your business isn’t dependent on seasonal transactions? Or, what if your company is in a holding pattern due to current economic conditions? How can you prepare for the […]

The Underrated Value of Local SEO

There are a lot of online marketing tactics worth trying. Few are as universally valuable and powerful as local search engine optimization. Unfortunately, we regularly meet with business owners who don’t yet understand the importance of being visible in local searches. In today’s post, we break down the things you need to know in order […]

Why is Your Search Traffic Drying Up?

Is your search traffic from Google starting to dwindle? Have you noticed that your search rankings for important keywords are dropping… and that sales are falling at the same rate? We meet with at least a dozen business owners and executives every year who are facing the same kinds of problems. The first thing they […]

The Downside to a Successful SEO Campaign (and How to Fix It)

Most online marketers dream of having a top Google ranking for a high-traffic keyword. That’s because they know those websites with an SEO campaign attracts the most visits, and that those visits frequently turn into phone calls, online inquiries, and even walk-in customers. However, it’s important to note that there are multiple potential downsides to […]

How To Break Customer Indecision Online

One of the most difficult things to deal with, as an online marketer, is seeing a trend of customers leaving your website at the last minute. They might abandon a shopping cart, close a window before filling out a lead form, or go back to Google when they should pick up the phone. Why does […]

Today’s SEO for Business owners

What Business Owners Need to Know About SEO Today

If you are a successful business owner, then you’re probably at least familiar with the basic notions behind search engine optimization (SEO). You know that a strong position in Google can help you win new customers every week. And you also probably know that search engine algorithms and formulas are constantly changing and that a […]

Is SEO Actually Worth the Time and Effort?

Search Engine Optimization (SEO) All business owners and marketing executives love the idea of social media marketing. It’s common sense: Google is currently processing somewhere around 5 billion searches per day. Who wouldn’t want a healthy slice of that traffic headed towards their own landing pages? However, what stops them from following through on new […]