Will Artificial Intelligence Replace Search Engine Optimization?

For decades, science fiction writers have been wondering what effects supercomputers and artificial intelligence might have on society. However, as technology advances, it’s those of us in internet marketing that end up the most affected. In fact, there are some who think artificial intelligence will replace an online marketing staple in the next few years. But could […]

3 Web Design Difference-makers You Can’t Overlook

Designer drawing website development wireframe

A lot of business owners don’t realize that it truly can be the little things that make all the difference when it comes to establishing a strong and profitable website design and presence. Items like layouts, logos, and headlines are important, but many of our clients tend to overlook a few special touches that can […]

The Compounding Interest of Content Marketing

Albert Einstein once referred to compounding interest as the “eighth wonder of the world.” He was talking about the tendency of money to grow over time, but he could have just as easily have been referring to the exponential power of content to attract new visitors to your website… had such a thing been invented […]

How to Beat Facebook’s Engagement Formula

Facebook has been growing and growing for a number of years—reaching more than 1.5 billion users around the world—so it shouldn’t come as a shock that something was going to have to give eventually. And as it turns out, that “something” is the length of the average user’s feed. There simply isn’t enough time and […]

What Pokémon GO Teaches Us About Mobile Marketing

When it comes to Pokémon GO, there are two types of people: those who are ready to take to the streets—virtually any time or any place—in order to catch the latest prize, and those of us (like me) who don’t quite understand what all the fuss is about. Regardless of what you think of the […]