Is Your Business Website Ready for 2020?
We’ve flipped the calendar to a new year, and that has a lot of business owners thinking about what’s ahead in 2020. Many are thinking specifically about their websites, which have become crucial to sales and marketing and our digitally-driven world. When you have a top-notch web presence for your business, you have an advantage […]
Is Your Business Website Mobile-Friendly, or Just Mobile-Compatible?
You have probably heard by now that more than half of all web traffic originates from mobile devices. Experts agree nearly two-thirds of us will access the internet primarily through phones and tablets in the next few years. We agree that Google factors mobile compatibility into it’s search algorithm. Many of the business owners and […]
Why Premium Web Hosting Is a Smart Investment
Why Premium Website Hosting Is a Smart Investment You see some peculiar things in the web design and website hosting industry. It’s not unusual for a business owner to visit our office in luxury cars, while drinking an expensive coffee. They usually inform us that they’ve selected the cheapest possible website hosting plan they could […]
What a Perfect Web Design Looks Like
When business owners and marketing executives turn to us it isn’t because they want an “average” or “great” web page design – they want the very best. But what exactly does that mean? We hear versions of this question almost each and every day. So, we want to help our readers and clients by shedding […]
The Underrated Value of Local SEO
There are a lot of online marketing tactics worth trying. Few are as universally valuable and powerful as local search engine optimization. Unfortunately, we regularly meet with business owners who don’t yet understand the importance of being visible in local searches. In today’s post, we break down the things you need to know in order […]
Why is Your Search Traffic Drying Up?
Is your search traffic from Google starting to dwindle? Have you noticed that your search rankings for important keywords are dropping… and that sales are falling at the same rate? We meet with at least a dozen business owners and executives every year who are facing the same kinds of problems. The first thing they […]
The Downside to a Successful SEO Campaign (and How to Fix It)
Most online marketers dream of having a top Google ranking for a high-traffic keyword. That’s because they know those websites with an SEO campaign attracts the most visits, and that those visits frequently turn into phone calls, online inquiries, and even walk-in customers. However, it’s important to note that there are multiple potential downsides to […]
How To Break Customer Indecision Online
One of the most difficult things to deal with, as an online marketer, is seeing a trend of customers leaving your website at the last minute. They might abandon a shopping cart, close a window before filling out a lead form, or go back to Google when they should pick up the phone. Why does […]
Why You Shouldn’t Do SEO Without Social (or Vice Versa)
When social media marketing started taking off, some business owners sought it as a way to replace search engine optimization (SEO). With a few tweets and posts, they imagined they might be able to break away from the competitive and sometimes-grueling cycle of generating and promoting content. Lately, we have seen the opposite happening: that […]
5 Bad Reasons Business Owners Put Off Web Design
Are you one of the millions of business owners who know they need a new website or at least improvements to an existing web presence, but put it off month after month? If so, the good news is you aren’t alone. Many of your peers are procrastinating as well. The bad news is that some […]