The Marcom Group’s CEO, Dave Plivelich, Talks Branding on Our Two Cents Podcast

At The Marcom Group, we know from experience that clients are best served when they can call one phone number for anything–which is why we own all of our own hosting equipment and have on-site staff ready to handle everything from design and development, to management and marketing, to the ongoing security maintenance and hosting […]

Why It’s Time to Upgrade Your Web Hosting

Web hosting is an easy topic for business owners to ignore. After all, most don’t really understand how it works, never see the computers where their websites are stored. Also most are easily bored by details like server speeds. So, rather than get into the technical minutia of different web hosting packages and configurations, today […]

Is Your Business Website Ready for 2020?

We’ve flipped the calendar to a new year, and that has a lot of business owners thinking about what’s ahead in 2020. Many are thinking specifically about their websites, which have become crucial to sales and marketing and our digitally-driven world. When you have a top-notch web presence for your business, you have an advantage […]

Is Your Business Website Mobile-Friendly, or Just Mobile-Compatible?

You have probably heard by now that more than half of all web traffic originates from mobile devices. Experts agree nearly two-thirds of us will access the internet primarily through phones and tablets in the next few years. We agree that Google factors mobile compatibility into it’s search algorithm. Many of the business owners and […]

Why Premium Web Hosting Is a Smart Investment

Why Premium Website Hosting Is a Smart Investment You see some peculiar things in the web design and website hosting industry. It’s not unusual for a business owner to visit our office in luxury cars, while drinking an expensive coffee. They usually inform us that they’ve selected the cheapest possible website hosting plan they could […]

Does Your Website Need SSL Certificate?

Even if you don’t follow the world of online marketing very closely, you have likely heard about SSL connectivity. The question that may have come to your mind is: “is that something I need on my website?” Secure Sockets Layer (SSL) certificate is a protocol for transmitting private documents via the Internet. SSL uses a […]

What a Perfect Web Design Looks Like

When business owners and marketing executives turn to us it isn’t because they want an “average” or “great” web page design – they want the very best. But what exactly does that mean? We hear versions of this question almost each and every day. So, we want to help our readers and clients by shedding […]

The Underrated Value of Local SEO

There are a lot of online marketing tactics worth trying. Few are as universally valuable and powerful as local search engine optimization. Unfortunately, we regularly meet with business owners who don’t yet understand the importance of being visible in local searches. In today’s post, we break down the things you need to know in order […]

Why is Your Search Traffic Drying Up?

Is your search traffic from Google starting to dwindle? Have you noticed that your search rankings for important keywords are dropping… and that sales are falling at the same rate? We meet with at least a dozen business owners and executives every year who are facing the same kinds of problems. The first thing they […]

The Downside to a Successful SEO Campaign (and How to Fix It)

Most online marketers dream of having a top Google ranking for a high-traffic keyword. That’s because they know those websites with an SEO campaign attracts the most visits, and that those visits frequently turn into phone calls, online inquiries, and even walk-in customers. However, it’s important to note that there are multiple potential downsides to […]