Why Some Business Websites Are So Slow

Have you ever gone to a website and realized it’s taking ages to come online? Don’t you hate that? As it turns out, your visitors hate that too. Even worse, their definition of “ages” might be significantly shorter than yours. Surveys and user behavior studies suggest that you have around three seconds to interest someone […]

Why you Probably Aren’t Ranking on Google

Why You Probably Aren’t Ranking on Google

Amongst business owners and marketing executives, search engine optimization (or SEO) is like a professional sport. Although most decision-makers haven’t done much content writing or technical HTML work, they stay up-to-date on the latest trends and ranking on Google algorithm shifts. They become armchair quarterbacks of search marketing. That’s generally a good thing. Anyone who […]

4 Incredibly Easy Ways to Use Your Company’s Social Media Accounts

4 Incredibly Easy Ways to Use Your Companys Social Media Accounts

Amazing as it might seem, we sometimes meet with business owners and marketing managers who tell us they don’t have the time or patience for social media marketing. They are either overwhelmed with other tasks, or don’t see a clear benefit to engaging customers and prospects through Facebook, Twitter, and LinkedIn. We can understand this […]

5 Reasons Not to Move Your Website to a DIY Template

5 Reasons Not to Move Your Website to a DIY Template

You’ve seen the ads on TV and online that promise that you can create a brand-new website in under an hour for one amazingly low monthly fee. Sounds like a great way to upgrade your business web presence, doesn’t it? Sign up to make your own DIY templated website and visitors will instantly come to […]

Should You be Worried About WordPress Security?

Should You be Worried About WordPress Security

WordPress is the world’s most popular content management system, with an estimated 172 million websites running on the platform. It’s not hard to see why web designers, business owners, and marketers love it so much—it’s free, flexible, and perfect for promoting content through Google. And, with tens of thousands of plugins available for customization, you […]

The 7 Things Your Business Website Needs to Make Clear

The 7 Things Your Business Website Needs to Make Clear

When designing a website, or putting content together, it can be easy to lose the forest for the trees. There are so many apps, design features, and new technologies available to today’s business owners and web designers that they sometimes lose sight of what they really need to accomplish. Numerous studies have shown that you […]

Are You Following an Old Approach to SEO?

Are You Following an Old Approach to SEO

Most business owners understand how important search engine optimization (or SEO) is to generating leads and sales from a website. Unfortunately, many are following old tips and best practices that no longer do them much good. These include stuffing keywords on pages, buying junk links from overseas vendors, and using awkward phrases in marketing copy […]

The Biggest Trend Driving Online Marketing in 2019 and Beyond

The Biggest Trend Driving Online Marketing in 2019 and Beyond

This is the time of year when business owners (not to mention those of us in the web design community) naturally tend to look ahead and think about what a new year might mean for the world of online marketing. That’s certainly the case now, as we are fielding more questions than ever about what […]

How to Write Web Content Like a Pro

How to Write Web Content Like a Pro

Given the choice, nearly any business owner or marketer would prefer to have a professional copywriter craft their web content rather than spending hours and hours on the job themselves. However, not every client who needs web design has the budget for a good writer, and in some industries the huge amount of insider knowledge […]

How to Make Complex Website Development Projects Simpler

How to Make Complex Website Development Projects Simpler

Taking on complex web development projects—websites with hundreds of pages, unique apps, and digitized content—can be daunting. Not only are there the normal technical and creative aspects to get past, but the sheer volume of the work can present logistical challenges. Additionally, big web design jobs usually have multiple personalities involved at the decision-making level. […]